Check out the table to decide what 100 Mile entry option is best for you.
You can secure a General Entry place today or enter via one of our official charities.
Check out the entry options that will be available to you when you enter using the table below:
|CBRE Business 100|
|A spectacular 100 mile closed road route through the West Midlands.|
|With nutrition and hydration products, mechanical support and toilets, our Rider Pit Stops have everything you need to prepare for the next stage of your adventure.|
|Our amazing official ‘Domestiques’ (support riders) are returning in 2020 and will once again be on hand to help and assist riders of all abilities!|
|Our goody bag will be packed full of useful cycling products, tasty snacks and a premium High 5 water bottle.|
|The free event photos went down so well with our riders in previous years, we’re giving them to you for free again in 2020!|
|You deserve an amazing medal when you complete a 100 mile sportive… and that’s exactly what we’re going to give you.|
|Start in the first few waves of the day and have the closed roads all to yourself.|
|Skip event registration on Saturday by having your Rider Pack sent to you in advance of the event.|
|Training ride and brunch attended by Martin Johnson CBE.|
|Car parking spot a stone’s throw away from the start line in central Birmingham.|
|VIP hospitality area to relax and refuel with your peloton.|
|Get a massage after the ride to breathe life back into your tired legs.|